Will your claims hold up?
A visitor may ask what “sustainable”, “net zero” or “climate positive” means in your case. Can your team show what supports the claim?
Discuss a review ↗See what we check ↓positive.”
THE SCOPE ↗
THE
PROOF
What can you actually demonstrate?
What appears on a stand panel, in a presentation or in a press statement should be consistent with the evidence behind it.
Words.
Evidence.
Experience.
We examine the language people will encounter at COP31, the sources supporting it and the choices that may invite difficult questions.
Environmental claims
What is being promised or reported? We check scope, definitions, qualifications and whether the supporting evidence matches the statement.
Stand & presentation content
Headlines, figures, charts and comparisons need sources and context that a visitor can understand.
Campaign & media materials
A strong message still needs to be defensible. We identify statements that require a clearer explanation or more careful wording.
Visitor-facing choices
Print, displays and giveaways can reinforce a message—or raise questions about it. We look at both.
The difficult questions
We identify where staff may need evidence, a more precise answer or a specialist verification before speaking publicly.
Follow the
claim.
Every claim has a scope, a source and limits. Looking at all three changes how a message should be written.
Specify what has changed and the period covered.
Method.
Source.
Can the evidence be traced and its limitations explained?
PRECISE
Keep what can be supported. Qualify, revise or remove what cannot.
One claim can change the whole conversation.
Planning a COP31 campaign, stand or event? Share the material and the deadline. We can identify the questions worth resolving before it goes public.
Talk through your material ↗Clear issues.
Practical fixes.
A concise review of the most important credibility risks, missing evidence and changes to consider before production or publication.
Ask about a review ↗- Prioritised issues and evidence gaps
- Suggested wording and qualifications
- Questions for your technical team
- Actions to resolve before COP31
This is a communication credibility review, not certification, legal advice, emissions verification or independent assurance. Where specialist verification is needed, we identify the requirement.